Using the chatbot as a digital sales assistant is an excellent application of this technology. Not only can the chatbot ask website visitors what they are looking for and help them find a suitable product, it can also handle the entire buying process and provide the customer with a personalised buying experience.

A chatbot is available for your website visitors 24 hours a day, seven days a week and allows you to communicate with each and every one of them. This makes visitors interact faster and you get more leads.

Chatbots can directly address website visitors who are looking at a job advertisement, clarify questions and receive their application documents immediately. By actively addressing interested candidates, you increase the number of applicants, improve their candidate experience and score points as a modern employer on the pulse of time.